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Currently Browsing: SEO

Using SEO for Your Business

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Acquiring potential customers through the Internet can sometimes be a challenge. However, you will find a wide variety of alternatives that can help you optimize the usage of the Internet. One of the main tools that you can use is SEO services. Companies like Blue Hat offers SEO options that can suit the needs of your business. Rest assured that you will notice the difference in customer traffic within a few weeks.

By using SEO features, you are able to get the name of your business to appear atop the main searches of a search engine. The main goal of SEO is to have the name of your business rank within the first page of the search results by using specific keywords. These keywords need to relate to the areas of business that you run on a daily basis.

Whether you are looking for a short or long-term goal, you can get great use out of these SEO features. You can also manage the online reputation of your business, which will protect your company from inaccurate information that is revolving around the Internet. You can get in contact with representatives by phone if you have any questions or want to learn more about SEO.

Backlink as the Effective Method to Cope with SEO

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BacklinkWhat do you have in mind if you want to optimize your website so it will be indexed by the searching engines more properly? Well, since we are talking about SEO here, you might think that the most important thing is to cope with keyword searching as proper as possible. Of course, it is really true. Keyword is really important so you can make your website indexed more accurately and thus, you can expect to gain more traffic. However, to boost the popularity of your website, keyword is not the only thing. There are still many things to do related to the off-page SEO. And here, we are going to talk about backlink.

So, what is backlink? Judging from the name, the term consists of two words: “back” and “link”. Technically speaking, it refers to the links which are directed to your website. It means that you plant your links to the other websites and then you make the links direct to the website of yours. The purpose in doing this is none other but to gain more visitors. When you have planted some links to the other website, the chance for the visitors of those websites to visit your websites too can be higher. For addition, search engines like Google will also “respect” and index your website more. Don’t you think it will be so great for the future of your website?

Now that you have known the basic information related to backlink, you might want to start planting your links to the other websites. However, you should not think that it is as easy as it sounds. There are some considerations you need to keep in mind whenever you are trying to do so. The first thing is about how you should not plant your links ineptly. You need to pay attention to the quality of the websites in which you want to plant your links. Even if you have planted so many links but if the quality of the websites is not really that good, your links will be pointless too. Websites with poor quality normally do not have nice amount of visitors too. Can you expect some visitors of those websites to visit your site if there is barely any visitor?

So, what should be done? The best way is to check the quality of the websites first. It is a must for you. And when you find the right websites (the ones which have the same niche with your site), another problem appears. Sometimes, you are demanded to spend or do something before your links can be planted. You might spend some money or you need to make high quality articles to be posted on the websites. As a matter of fact, it is totally acceptable. Think of it as investment because soon, the popularity of your website will grow too. And the second thing you can do is to deal with blog commenting. This method is a lot much easier because you only need to seek for some websites which have similar niche like yours and then start commenting on the page. Make sure the comments are relevant with the content or otherwise, your comment will be rejected. Make it certain too that you mention the name of your website on your comment so backlink will automatically be created.

Secrets Finally Revealed: How Many Links You Should Plant in Your Web Page

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Dealing with links as the means to improve website’s quality is totally a must. The links can definitely make the popularity of the site become boosted. In this matter, there are basically two things that need to be considered if you want to optimize it. First is about its quality and the second is the quantity. Here, at this point, we are going to focus on the quantity. The reason why we need to talk about the quantity is because there has been some kind of “misunderstanding” comprehended by most online marketer in coping with this matter. Because they want to boost the quality of the website, most people, especially the newbie in online business and web development, have the tendency to put massive amount of links. To be honest, it is not really that good. One thing you must keep in mind is that to flood the web pages with massive amount of link will only dig the grave for your website. Yes, you need to underline that statement.

Backlinks

One problematic situation about this is about how many links (we are talking about the maximal amount) does a web page must have so it will not be valued as spam by Google? Has Google ever issued official information related to the amount of the link? Have you ever heard a rumor that there are only about 100 links which will be crawled by Google for every web page? If such rumor true, what about a web page which has more than 100 links? Those questions must pop in your head for sure and to find the real answers can be really problematic even though those questions are actually the basic matters related to web development. Well, although you are not a SEO expert, there is nothing harmful for you to learn about those matters since we are talking about the quality of your own website. If you are able to handle this matter properly, you will be able to get the greatest result for sure and in the end, you will be smiling. To answer those questions, firstly, you need to know that there is specific term called “link juice” which refers to the “measurement” for link quality especially for backlink.

Well, I, myself, am not an expert in SEO too. I’m also learning here. That is why I think it is not a good idea for you to follow everything I say about link juice. But, using this opportunity, I just want to share what is said by Matt Cutts about the things mentioned before. If you do not really know who Matt Cutts is, he is the head of AntiSpam team for Google. Well, what he said is actually the “law” and it is undeniable. Matt Cutts has briefly said what should be done by web owners about the links of their websites in a video. Here, are the points of the statements Matt said.

Matt Cutts

  1. It is true that Google has certain formula related to the backlink and link juice. Matt said that there is a limitation about the amount of link contained by a web page which will be crawled and indexed by Googlebot. However, unfortunately, Matt did not mention the exact number. Well, we all know that it is totally the secret of Google and this number one searching engine will not reveal it. For addition, Google also believes that websites will be developing so the limit of the backlink is also dynamic by considering the development done by the websites.
  2. Like what has been stated before, the maximal amount of links on a web page must never be too many. We are talking about both inbound and outbound links. The more links you get will give you greater risk to be valued as spam. According to many SEO practitioners, 100 links in a web page is still valued as a safe amount, though.
  3. The more amount of the link in a web page results in lower link juice quality of the page itself and you surely do not want it to happen. Matt Cutts has explained in detail that if a page with PR contains 100 links directed to get out of the website then the strength or the quality of the links will be divided evenly with its outbound links.

To make it simpler for you to comprehend about this matter, check out this following illustration.

Let’s assume the “strength” of a page with PR 5 is 50

There are 100 links directed to get out of the website.

Then, for each link, you will get 50/100 = 0.5. That’s your link juice. Small isn’t it?

From the explanation above, we can take some conclusions.

  • First, we should never put too many links so our web page will not be valued as spam.
  • Second, make sure the page we plant the backlinks is the page that has just enough outbound link. Hence, the quality of the link juice can be well maintained.

Organic SEO Tips That You Can Actually Do

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Organic SEO is something that is actually better for you to choose if you want a better ranking for your website or your blog. This can simply be said to be a type of SEO that is away from any foul. In other words, it is a search engine optimization technique that you can do honestly without any cheat at all.

Organic SEOUntil now, there are quite a lot of organic SEO tips that you can try to do. Although it is so, you have to know that only some of those tips found to be more effective than others. The first one is web content. You may not believe in it but web content is something that can lead your site to have a better quality SEO. If you want to count on to web content like this, you have to be sure that the content you create is fresh and original. The meaning of fresh here is that this is related to some fresh issues that happen in societies. It should now always about news but can also be related to things that you love. For example, if you love gadget, you can try to create content about fresh software that you already used and reviewed.

Other than freshness of the content, organic SEO should also be original as told before. It should really be your own opinion that you pour into web content, which is usually an article in form. Original content means that no-one have ever write about it before. If you worry that you site will be banned because you, by any chance, create a content that is quite the same with others, you can check it first in a paid online service that is known as the plagiarism checker. This will always keep you safe in developing your website to gain an even better and better ranking in search engine.

Local SEO services

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One of the most radical changes in the world of business in recent years is the change to search engine algorithms such as Google. These changes have completely revamped the manner in which these search engine award page ranks, and this has in turn completely revamped search engine optimization.

SEO used to be simple, a matter of stuffing as many relevant keywords and phrases into everything with text, and purchasing hundreds of links from link farms. Today this simplistic strategy not only fails to work, it actually causes them to plummet to the bottom of the ranks. Modern SEO is complex, and requires the personal attention of experts in the field. Today, SEO requires the local touch. It requires the programming skills necessary to rewrite website code so that search spiders rank it higher. It requires writing skills, to add keywords and phrases at exactly the frequency that modern search engines are looking for, and it requires knowledge of the formulas that determine that. It requires the right information and reviews to be listed at the sites that local consumers will go to find them.

To see what modern SEO requires, consider the website of Web.com local SEO services. It prescribes an almost holistic approach to optimization, with content being only one factor in a program that includes code fixing and quality link procurement. To this end they dedicate experts to oversee the entire process, and make sure that every element is working together. This is what modern SEO looks like. However, too many businesses are shooting themselves in the foot by using yesterday’s strategies. When it comes to SEO in today’s world, it’s much better to hire an expert.

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